FAIRTASTE Timeline

1940's

 

・Fair Trade movement started

Graphic
1988

 

・1 st Fair Trade Certified Mark was founded

 

Graphic
1997

 

・Fair Trade Labelling Organization International (FLO)  was founded
 

Graphic
2004


 

・FAIRTASTE was born
・Launched 1st product
・Fair Trade Coffee
・1st Fair Trade brand in HK

Graphic
2007

 

・The first Fair Trade food distributor in Hong Kong
・Launched FAIRTASTE Fair Trade Organic Tea
・The first certified Fair Trade Tea in Hong Kong

Graphic
2008

 

・Introduced Thandi – the world’s First Fair Trade wine to Hong Kong
・Started our first Festival Gift Project for Christmas 

Graphic
2010 

 

・Launched the first locally made Fair Trade snack, using 100% Fair Trade certified ingredients, a project that benefit farmers in developing countries as well as marginalized groups in HK

Graphic
2012

 

・Expand retail channels to 8  FAIRTASTE Mini Stores
・Participated in Wine & Dine Festival with over 188,000 visitors

Graphic
2013

 

・Launched our rebranded and redesigned FAIRTASTE products, led by Groundwork Architecture + Urbanism Ltd. X Hinz
 

Graphic
2014

 

・Set up food factory
・launched the FAIRTASTE bottle tea.
・Same year FAIRTASTE Phoenix Mooncake was launched

Graphic
2016

 

・Made our first participation in the Restaurant and Bar Expo Hong Kong
 

Graphic
2017 

 

・Expand Food Factory to “Fair Ladies Craft Workshop” with support from Enhancing Self-Reliance Program by Home Affairs Department

Graphic
2019

 

・15th Anniversary
・Pop-up Café: Cafair • Taste @PMQ
・HOFEX Exhibition at HKCEC

Graphic